We feel the "warm glow" of kind acts regardless of whether it is strategic (something to be gained as a consequence) or altruistic (nothing to be gained personally). In the study below, psychologists have found there is something even more unique about altruistic kindness and our intentions behind altruistic giving. They conclude that altruistic giving should not be minimized by "tokens". - Ameeta
"Every man must decide whether he will walk in the light of creative altruism or in the darkness of destructive selfishness." - Martin Luther King,Jr.
Editor's Note: We feel the "warm glow" of kind acts regardless of whether it is strategic (something to be gained as a consequence) or altruistic (nothing to be gained personally). In the study below, psychologists have found there is something even more unique about altruistic kindness and our intentions behind altruistic giving. They conclude that altruistic giving should not be minimized by "tokens". - Ameeta
Kindness In the News
A teen's sweet offer to buy a stressed out mother a coffee led to a surprising impact in both women's lives: a resultant thank you note from the mother led to a new beautiful connection.
Psychologists show that the warm glow of kindness is real; even when there's nothing in it for you.
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